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Find your Fashion VOICE- EP 1 Catherine Jia

Find your Fashion VOICE- EP 1 Catherine Jia
Episode One of "Find your Fashion VOICE"
We sit down with Ethical Fashion enthusiast, Catherine Jia and chat about Fashion, Style, Sustainable Fashion and how you can contribute too!
Follow @project.catherine for more of her Ethical Fashion Journey
 Tell Us a bit about yourself?
Hi, I'm Catherine and I'm the content creator behind @project Catherine. I'm a slow Fashion & sustainable enthusiast, so feel free to follow my journey on instagram...
When did your Ethical Journey begin?
I embraced the notion of slow fashion when I moved to the Netherlands in 2018, my partner and I moved there to take a year off and travel. Because I wasn't able to bring my whole wardrobe I had to select pieces that were versatile and transeasonal...
Describe your Style?

I would say my Style is unfussy, balanced and minimal...

What to look out for when shopping Sustainably?

Greenwashing! A lot of Fashion brands do this...

What's One small change a consumer can make to become more eco-conscious?

Be happy with what you already have, you don't need more items to fill this gap in your life...

What's One thing the Industry is doing right?

Well the Industry is really listening to their consumers, there are a lot of Brands that are investing in Sustainable processes...

What do you think needs to change in the industry?

I don't think it can be solved by Consumers like us or Fashion Brands, I really think the Government has a large role to play...

What is your Fav GF piece and Why?

My Favourite piece would be what I'm wearing right now, the Freddie Knotted Cami, I absolutely love that way it makes me feel...

Stay tuned for more Episodes to come!

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