
Our story
Behind the Seams
Grace Franc presents luxury forever-pieces with a focus on sustainability and hand made in Sydney, Australia. Carefully curated collections that works hard in the bedroom and on the high street, each piece is destined to land in every fashionistas wardrobe.
A brand inspired by Hollywood starlets, each collection comprises of wearable separates, designed to be worn together or mixed with your wardrobe staples. Each piece carefully designed to incorporate classic tailoring techniques
Grace Franc is all about investing in trans-seasonal and multipurpose garments, that will outlast fast fashions hamster wheel. It’s more than loungewear, it’s a mindset and a lifestyle...

VALUE #1
HAPPY WORKER
We have worked aimlessly to locate ethical local fashion houses and industry experts to help us produce our products, working with partners from Sydney to Western Australia.
We believe in building meaningful relationships with our partners and working together in order to create beautiful quality pieces that last for years to come.
Producing locally ensures a lower carbon footprint and support for our local community of workers.
We have regular visits to our Manufacturing facilities by the team to ensure ethical environments are consistent.

VALUE #2
TRAN- SEASONAL / VERSATILE
We are not a seasonal brand, we support slow fashion and strive to create investment pieces that will last for years.

VALUE #3
HAPPY WORLD
Overproduction in fashion is one of the world’s biggest environmental disasters. We refuse to make that problem worse.
Our minimal production system allows us to accurately anticipate demand levels prior to production, so we only produce the amount of pieces we’re really going to sell.
For you, this means getting to order next Collections 'must haves' early on before you miss out, while participating in the movement towards a more sustainable fashion future.

VALUE #4
LOW IMPACT
All packaging is sustainable, from the recycled mailing boxes, to the recycled tissue paper, we also partner with better packaging co for all of our compostable mailing satchels, we believe everything counts!

"It's more than loungewear, it’s a mindset and a lifestyle."