
Behind the Seams 🪡
Welcome to the world of Grace Franc, where luxury and sustainability intertwine to create timeless masterpieces, meticulously handcrafted in the heart of Sydney, Australia. Our brand is dedicated to curating carefully selected collections that effortlessly transition from the bedroom to the bustling streets, making them a coveted addition to every fashionista's wardrobe. Every piece in our range is thoughtfully created, incorporating classic tailoring techniques that epitomize elegance and refinement.
At Grace Franc, we believe in the power of investing in trans-seasonal and versatile garments that transcend the fleeting trends of the fast fashion industry. Our creations are meticulously designed to stand the test of time, providing a sustainable alternative to the never-ending cycle of disposable fashion.
Join us in embracing a fashion philosophy that celebrates timeless elegance, while reducing our ecological footprint and embracing a more conscious way of dressing.

VALUE #1
HAPPY WORKER
Grace Franc places a strong emphasis on ethical practices throughout the production process. We have formed partnerships with respected local fashion houses and industry experts in Sydney to Western Australia, enabling them to create products with great care and attention to detail.
By working closely with our partners, we ensure that every piece we produce meets the highest standards of quality and craftsmanship. We aim to create garments that are durable and cherished for years to come.
Producing items locally minimises our carbon footprint, supports the local communities, and reduces the environmental impact of long-distance transportation. Regular visits to our manufacturing facilities ensure transparency and uphold ethical working conditions. Grace Franc strives to create fashion that combines timeless elegance with a positive impact on the world.

VALUE #2
TRAN- SEASONAL / VERSATILE
At Grace Franc, we transcend the concept of seasonal fashion trends. We proudly champion the slow fashion movement, firmly believing in the creation of investment pieces that possess enduring quality and timeless appeal.
With meticulous attention to detail and a commitment to superior craftsmanship, each piece we create embodies the essence of longevity. We meticulously select the finest materials, ensuring that every thread and stitch contributes to the durability and resilience of our garments.
By embracing slow fashion, we encourage conscious consumption and a shift away from the disposable mindset that plagues the fashion industry. Our vision is to offer you a carefully curated collection of investment pieces that transcend trends and become treasured staples in your wardrobe.
Investing in Grace Franc means investing in fashion that resists the cycle of fleeting trends and embraces the enduring allure of timeless style.

VALUE #3
HAPPY WORLD
At Grace Franc, we recognise the profound impact of overproduction in the fashion industry and the environmental consequences it entails. We are steadfast in our commitment to not exacerbate this issue. Our approach is rooted in a minimal production system that enables us to carefully anticipate demand levels before initiating production. By doing so, we ensure that we only create the exact number of pieces needed to meet the demand.
This intentional approach to production benefits you, our valued customer. Our pre-order system allows us to accurately gauge the demand and allocate resources efficiently, resulting in a smoother and more personalised shopping experience for you.
By embracing our minimal production system, you actively participate in the movement towards a more sustainable fashion future. Your support contributes to reducing the environmental impact associated with excessive production and waste. Together, we can reshape the fashion industry by embracing a model that values quality over quantity and prioritises responsible consumption.
At Grace Franc, we invite you to be part of change, promoting a more sustainable future for the industry we love.

VALUE #4
LOW IMPACT
At Grace Franc, sustainability permeates every aspect of our brand, including our packaging choices. We are committed to minimising our environmental footprint and ensuring that even the smallest details align with our ethos.
Our packaging materials are carefully selected to uphold our commitment to sustainability. From our recycled mailing boxes to the eco-friendly tissue paper, every element is thoughtfully chosen to reduce waste and promote a circular economy. We understand that even packaging plays a vital role in the conservation of our planet, and we strive to make every aspect of our brand eco-conscious.
In our endeavour to make a meaningful impact, we have partnered with Better Packaging Co. This collaboration allows us to utilise compostable mailing satchels, which further contribute to reducing plastic waste and promoting responsible packaging practices. We firmly believe that every step towards sustainability matters, and by embracing compostable materials, we are taking another important stride towards a greener future.
By prioritising sustainable packaging, we ensure that our commitment to the environment extends beyond our garments. We aim to provide you with an exceptional shopping experience that aligns with your values and reflects our dedication to sustainable practices. Together, we can make a difference, one package at a time.
At Grace Franc, sustainability is not just a buzzword; it's a core principle that guides our choices and shapes our brand. Join us in embracing responsible packaging and contribute to a more sustainable future for our planet.

"It's more than loungewear, it’s a mindset and a lifestyle."